Publicity

The Publicity department drives the promotion and visibility of Sattva across the campus and its wider student audience. It is responsible for developing publicity strategies, planning promotional campaigns, managing on-ground activations, coordinating announcements and promotions, and creating effective outreach initiatives for individual events as well as the fest as a whole. The department works closely with the Creative, Digital, PR, and Event teams to ensure consistent communication and maximum reach. It also focuses on audience engagement, participation, and building anticipation leading up to the fest.